Learn how grow an online following for your work

Exposure is essential for artists to get work and build an audience. Luckily you live in the year 2016 where (thanks to social media) it's never been easier for you to get noticed for your work and build a fanbase. In this lecture, Jake Parker shares his social media doctrine, best practices, and strategies that helped him get over 250,000 Instagram followers, 175,000 Facebook likes, and 50,000 YouTube subscribers. Jake will break down how to use each platform, how to engage followers, discuss current trends in social media, and what you should never, ever, ever-in-a-thousand-years, do on Instagram.

In this class Jake walks you through the steps to creating a solid online presence and specific strategies and tactics that top social media accounts use to grow their following.

In this class you will learn:

  • How to plan out your overall social media strategy

  • How to define your personal brand

  • Best practices for maximum engagement

  • Strategies for all the big social media platforms

  • Specific tactics for each platform

  • Why you should or shouldn’t use each platform

  • And really, what you should never do on instagram. Please stop doing this people, it makes you look like a newbie

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About the Instructor

Illustrator/Cartoonist Jake Parker

For the last 19 years Jake has worked on everything from animated films to comics to picture books. For several years he worked for Reel FX and Blue Sky Studios on such projects as Horton Hears a Who, Rio, and Epic. He is the creator of the popular Inktober drawing challenge. Jake currently works as an illustrator and cartoonist on children's books and comics. He works out of his home studio in Arizona.

Course curriculum

    1. How to get 10k Followers

About this course

  • 1 lesson
  • 1.5 hours of video content
  • 1 Video

Reviews

5 star rating

Absolutely amazing!

Chris Metzner

I learned alot about how to use social media from your YouTube Jake and I started gaining traction. After a while I subscribed to SVS and watched this and re...

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I learned alot about how to use social media from your YouTube Jake and I started gaining traction. After a while I subscribed to SVS and watched this and realized I was doing almost everything you had said and it has been growing at a steady pace! I find that patience is definitely the ultimate key to all of it.

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5 star rating

Helpful

Kimberly Smith

I've been on social media for a while with little luck but I feel like these points will help me get a good grove going, not only in regards to followers but...

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I've been on social media for a while with little luck but I feel like these points will help me get a good grove going, not only in regards to followers but also with knowing my brand. Thank you!

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5 star rating

Good for Beginners or just want a basic understanding of ...

John Marcotte

I thought this 3rd Thursday video was a good topic to go into. There are a bunch of other website for artist to sell stuff, to show and to get people to noti...

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I thought this 3rd Thursday video was a good topic to go into. There are a bunch of other website for artist to sell stuff, to show and to get people to notice what we create. We are competing to get attention in the sea of eyes. I recommend this to everyone, you don't even have to take notes. Just listen to listen to Jake Parker on some fun and creative advice.

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5 star rating

Everyone Needs to Watch This Right Now

Kyler J

Jake Parker really goes in depth on the BEHIND THE SCENES on spreading your art far a wide. It's really not enough to just post and hope people see your art....

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Jake Parker really goes in depth on the BEHIND THE SCENES on spreading your art far a wide. It's really not enough to just post and hope people see your art. If you're serious about getting recognition, you have to do way more then that.

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5 star rating

Amazing Course

Shane Zhou

A very detailed explanation of social media and how to use it for artists, it has been really helpful for me. Thank you!

A very detailed explanation of social media and how to use it for artists, it has been really helpful for me. Thank you!

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5 star rating

A wonderfully detailed approach to using social media

Brett Chalupa

Jake runs through his approach to using social media, and it is so incredibly packed with useful information that you'll definitely want to take notes for. J...

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Jake runs through his approach to using social media, and it is so incredibly packed with useful information that you'll definitely want to take notes for. Jake starts with the question, "why?" before diving into the how which I know that I've skipped in the past. I can't recommend this enough.

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4 star rating

Informative session

Jack Koekkoek

I wouldn't really call this a course or a class, as it was much more an informative session of valuable information about several social media platforms. I l...

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I wouldn't really call this a course or a class, as it was much more an informative session of valuable information about several social media platforms. I learned some new things about platform-specific tactics which I think will be very valuable in getting that 10k followers. But I wish there had been a more in-depth guide about how to actually get there. I know having a plan is important, but how exactly do you plan your content? Is it try-and-learn or are there more specific studied tactics to that? Jake covered some platform-specific tactics with general rules, which seem quite handy. But some assignments or a simple workbook to get you started is something I feel is still missing from this course. Overall I'm happy that I took the time and invested the subscripion money to watch the session. I'm hoping there will be some updates for this course in the future.

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5 star rating

Very Informative!

Michael Mattocks

Really appreciate Jake's thoroughness in presenting the information and his honesty about the social media platforms, looking at your work quality and that i...

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Really appreciate Jake's thoroughness in presenting the information and his honesty about the social media platforms, looking at your work quality and that it may take a while to get that 10K. That its not a get quick thing. watched it twice and probably will watch again before subscriptions up!

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5 star rating

Amazing Class

Kaelin Twede

I absolutely loved this class. Thank you so much Jake, Lee, and Will for sharing all of that awesome information!

I absolutely loved this class. Thank you so much Jake, Lee, and Will for sharing all of that awesome information!

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5 star rating

Excellent information presented in a clear and easily usa...

Julia L Powell

This is one of the hardest parts of being a professional artist and this course just made it so much easier to navigate social media. I have actually been a ...

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This is one of the hardest parts of being a professional artist and this course just made it so much easier to navigate social media. I have actually been a fan of Jake's since the Agent44 stuff and seeing what he has accomplished with what he shared here makes it all that much more approachable - and it was fun to hear the structure behind all of it! One of the most important parts of this was how you figure out how to present yourself. I will definitely be listening to this several times! Thank you for an excellent course!

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5 star rating

Very Informative

Ashley Mclaughlin

Great video, very informative, lots of tips and tricks on how to grow your social media following.

Great video, very informative, lots of tips and tricks on how to grow your social media following.

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5 star rating

Superb advice with thorough detail.

Ben Todd

I took a hiatus for a month or two to refuel my creative juices and this lesson was the perfect one to kickstart it off! I feel more confident online, and no...

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I took a hiatus for a month or two to refuel my creative juices and this lesson was the perfect one to kickstart it off! I feel more confident online, and now that I have a plan for my social media, I can simply focus on my craft.

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